Een selectie uit ontwerp- en illustratiewerk door de jaren heen. Ik sta altijd open voor opdrachten; je merkidentiteit, je kunstpublicatie, tijdschrift, poster, flyer, website: we vinden de perfecte tone of voice, visueel en tekstueel, afgestemd op jou en je doelgroep. En vooral: je mag verwachten dat je verwachtingen – en die van je klanten – worden overtroffen!
Here's a selection of design and illustration work through the years. I'm always open to commissions; your brand identity, your art publication, magazine, poster, flyer, website: we'll find the perfect tone of voice, visually and textually, taylored to you and your target audience. But most of all: expect to have your –and your clients'– expectations exceeded!
Graphic design for 25-year anniversary book for BAAT Medical, engineers of innovative medical devices, like implants and surgical instruments. The intuitive choice for a 'non-technological', playful and warm title typography, since the book is —apart from the design processes and smart technical solutions— all about celebrating the people and the team doing the work. I also introduced the orange and subtle gradients, to add warmth to their blue identity. You know that was a good move when it's emulated by the website builders a few months later...
Product and portrait photography by Edwin Smits.
Design for a self-released EP (top right) and singles. Looking for variations and evolution within a consistent identity. Portrait photography of the EP by Bert Teunissen. Below, the video I made (filming, editing) to my song The Observer. More videos on my music page.
The Christmas gift package for fellow designers, a while ago. Having fun with the concept and the consistent copywriting – like a mini-campaign. The Molotov cocktail was obviously a bottle of vodka, 'brainfood (and/or) go nuts' was a bag of walnuts, the 'kiss and tell (and/or) burn after reading' wrapper contained my sandpaper-cover prose collection.
Maybe the start of a series of exhibition announcements, in print, for The Hague art gallery Atelier Ferron – always reflecting the artist, and the art on display. For myself some bold choices, for the next one a more classic, subdued typographic approach.
Logo design for n.0, a proposed society 3.0 knowledge sharing platform that never took off. The basic identity concept is growth and fluidity: the logo would never appear in this exact shape twice, since the dots represent the actual number of files/documents/articles/ideas in the n.0 database. My idea was for a webbased solution to allow one to zoom in, and have the dots (files/documents/etc.) made searchable, as in: revealing the content. As said, it never materialised.
Design and copywriting of a foto-zine for StudioErikGutter, showcasing photos by Bert Teunissen of a disappearing olden days Blaricum village life. The text was my poetic (yet factual) interpretation of the gratitude they wanted to convey to their clientele, at the same time looking back and looking forward to new adventures.
Title design for feature film Zwart Water, a psychological thriller by Elbert van Strien. This one leaning more towards the horror genre, I designed the type accordingly. In film, it makes no sense doing something 'un-filmlike', or something that doesn't communicate the genre in a way, immediately recognisable to the audience. The room for play is very narrow – so even the 'scratched-out' (but perfectly legible) type is the director/art director going out on a limb...
Logo designs – Music Mania from around 1998, still on the window of the renowned Ghent record store (I checked). The second one from 2009, also still in use. The third one from 2002, used briefly, the company failed to really take off. No briefings back then, just me, getting a good feel for what's needed – and having fun in the process.
Design and sunflower drawing for self-released poetry collection (in progress).
Both writing and graphic design for Archiprix. I was provided with a stack of paper, just outlining the ideas for a collaborative program for young architecture students — so I structured it into a logical and enthusiastic story. There was something of an identity, but I took the liberty of updating it to reflect the new found spirit of the organisation.
Concept design / graphic design / illustration / typography / infographics for market research agency Ruigrok. Over the course of several years, I designed multiple reports and whitepapers. First thing I did was adding two bright colours to complement the pretty dark colours of the Ruigrok identity, to make the reports look fresh.
For the whitepaper cover illustrations I found the perfect combination of realism and stylised imagery, allowing me to playfully express the content of the whitepaper without losing the businesslike appearance.
CD/vinyl record sleeve designs. For the Elektra/Jump design I shot the photos, knowing intuitively I would merge different photos afterwards, so (also) going for geometry... For the Smalts design I used two different photos from my extensive 'you never know when you might need a photo of...' archive.
Web design / collage illustration for author Ivo Victoria (ivovictoria.com)
Concept design / graphic design / typography of the Eisenstein Collection DVD Box Set, for Moskwood Media. Through the years 2000 – 2012, I designed over a hundred dvd-inlays for classic and obscure Russian, East European, Eurasian and Middle Eastern films.
Het Gat - live festival magazine at Down The Rabbit Hole (with Peter te Bos, Lo Andela, Pascal Tieman) / writing / copywriting / editorial / social media fiend